5 min read

Welcome to Green Juice

Welcome to Green Juice

Learning about clean energy can radicalize a person.

You come to realize that we have all the technology we need to put a stop to climate change. We could prevent billions of deaths, countless extinctions, and endless suffering with one weird trick: transitioning away from burning fossil fuels to powering our world with clean, renewable forms of energy. We could usher in a new age of humanity—one defined not by scarcity, but by true abundance for every living being.

...but we're not doing that. At least, not here in America. You can probably guess why.

There's too much money at stake. Ironically, clean energy tech like solar panels, wind turbines, and batteries have gotten so cheap to manufacture, so effective at converting sunlight and wind into electricity, that they're effectively unprofitable.

And so the titans of industry (and the politicians and regulators they purchase) are doing everything in their power to prevent the clean energy revolution from taking hold.

A bunch of dinosaurs dead set on ending the world.

The thing is, we are so much closer to winning the future we deserve than most people realize. Our movement is real and growing. We just need you, reader, to get in on the fun.

It starts with reading some interesting articles with excellent illustrations.

Here are some good places to start:

1. Start with this overview of our energy system's biggest problems and its coolest solutions

Everything you need to know about the clean energy transition if you’re not sure you know anything
The clean energy transition to powering everything imaginable with 100% clean energy is already underway. But how long the transition takes is still very much unknown—and not just because Big Dystopia is doing everything they can to slow it down.

2. Clean energy metrics (megawatts, kilowatt-hours, etc) are confusing. This primer makes it make sense.

Mega-wut? Making sense of energy metrics
When I first started learning about clean energy, I struggled to contextualize the many numbers, units of measurement, and abbreviations that get thrown around. This is my attempt to make it easier for you than it was for me.

3. Utility companies suck. But did you know they're actively preventing the clean energy transition from happening? This is why.

The surprising, infuriating way electric utilities make money
It sounds ridiculous, but most electric utility companies don’t make money selling you electricity. In fact, many of them don’t even produce their own electricity. So what do they do? And how do they end up making millions of dollars in profits every year?

4. Unfortunately, climate change isn't the only problem we need to solve. There's a genuine energy crisis coming down the pipeline. Here's what to know.

We need to upend our energy system in the next 5 years
To power all the data centers coming online, experts believe we need to build 150–200 GW of new electricity generation. Under our longstanding top-down energy system, that will not be possible. But there is an alternative solution.

5. The way we win is by building a powerful movement. I call it Eco-socialism. Here's what that means, why it matters, and how to get involved.

6 reasons to become an eco-socialist in 2026
IN in 2026: Eco-socialism. Public power. Zohran’s New York. Listicles. Subscribing to newsletters about clean energy.

If you've read all those and are hungry for more, I recommend clicking on whatever looks most interesting. Here are some topics we've written about.

Geothermal energy: the heat beneath our feet
There’s enough naturally occurring heat deep within the Earth to power our planet many times over. This is the story of how it got there and how we’re gonna get to it.
Is balcony solar coming to NYC?!
A new bill would make balcony solar legal in New York state. This is the story of what that means, how we got here, and what might happen next.
Crikey! 40% of Aussies have rooftop solar
Soon, Australians will get 3 free hours of electricity every day
Batteries will save the world
Batteries are the fastest growing clean energy technology today, cheaper and more energy-dense than anyone ever thought possible. But why are they so important? And what will our battery-powered clean energy future look like?
The Presto Chango Hot ‘n’ Cold Machine
What if I told you there was a way to heat and cool your home with a single appliance that’s up to 550% more efficient than your gas boiler or furnace... and it could save you up to $500 a year on your utility bill?
Induction stoves with built-in batteries: how to boil water in 40 seconds
Boil a liter of water for pasta or tea in less than a minute. Preheat your oven 4x faster. Bake, fry, and broil at precise, consistent temperatures. This is the power of induction ovens with built-in batteries.

And more! Use the dropdown menus at the top of the page, or browse around on the homepage to find more articles.

Thanks for reading.

Questions? Write to jon@greenjuice.wtf